Content Marketing is replacing Traditional Marketing efforts, making it better for YOUR business.
Marketing has moved to an omnichannel approach meaning you need to have more touchpoints on different platforms to stay in front of your audience and let them feel connected.
You can help others in ways you never imagined. Creating and sharing online material is just the start.
One of the most effective ways to build brand awareness, while providing relevant and useful content to your target audience is through consistent blogging/vlogging!
Creating a platform where you provide useful information for others to read about your industry is crucial to growing your business online.We never make promises we cannot deliver and everything we do has a clear measurable target.
Content Marketing is taking over traditional marketing efforts by providing information to your audience that is useful and relevant to help them solve the problems that they have. You are no longer doing the pitch, pitch, pitch of your services. You provide them with useful content that is not explicitly promoting your products. By providing them with the content that answers their questions, they in-turn respectfully reward you with their loyalty and their business.
Being in the driver’s seat, with massive reach sounds pretty great, right?! Marketing on Social Media can be a little risky. You are at the mercy of each providers’ algorithms. These can be changed on a moment’s notice. Leaving you in the dark.
Content marketing is attracting + engaging with your audience in an informative + educational way, without putting focus on your products or brands
Video is such a powerful tool, not just to sell your goods and services but for content marketing as well. They say a picture is worth 1,000 words – well a video is worth 10,000. Utilizing video in your content marketing campaign is highly effective and works well in today’s digital world.
Content Marketing is about providing useful, quality content to your viewers. A blog is a perfect way to provide that information to your audience. Posting at least once a month is key to continue communication with not just your audience but also with search engines. SEO is another goal of content marketing because search engines reward quality and consistent content.
Social Media is a great place for content distribution. It needs to be an integral part of your content marketing plan. Each platform needs to have a different strategy because each one is different and needs to be treated as such.
As with every Digital Marketing Service, we offer – We completely tailor your Content Marketing services to you and your business.
We know every business is different and should be treated as such. We get to know you, your business goals, and a feel for the culture you want to provide in your emails.
From there we gather the information on your niche and come up with the best email strategy for you and your business.